It doesn’t happen that often, but when it does — it’s always a special treat. At the AMA Triangle’s Holiday Party, seven past presidents came together for fun and camaraderie. In addition, the group was joined by Tammy Tuffy, Immediate Past President and Board Member of the Charlotte chapter of the AMA. This is what…
By; Hayden Sherwood I joined the Triangle chapter of the AMA in 2017, when I was only a few months into my first job out of school and was looking for a way to connect with other young professionals in the area. After attending different social events, luncheons and career fairs, I took the plunge…
Since 1981, AMA Triangle has been committed to meeting the needs of local marketing professionals in Raleigh, Durham, Chapel Hill, and surrounding areas. As part of a larger organization with 70 chapters nationwide, we’re one of the largest chapters (top 5) with 500+ local members. We foster a community where we want each and every…
As marketers, in many situations, we’re putting the bow on the package and selling that box, so to speak, to our customers. When approaching my work, I like to think of it this way: we’re telling the best story we have to tell today and working with the business to change it to create a…
More than 20 years ago, I started my career in sports marketing. One of my early memories in that industry is a meeting in which we identified an opportunity to grow our event attendance by attracting more families. According to behavioral research at the time the key was to target mothers, who were the primary…
At AMA Triangle our mission is our members. We’re building a community of marketers that truly represents our geographic community. And we want you to get to know them! We sat down for a brief Q&A with a handful of our members, asking about their day jobs, favorite marketing tips and tricks, and more! Meet…
Earlier this year the senseless murder of George Floyd, combined with the disproportionate impact of the COVID-19 pandemic on populations of color inspired the most visible protests against racial inequality in the U.S. since the civil rights movement. News media was abuzz, major brands issued well-crafted statements, and civic leaders convened community conversations. At an…
How is it December already?! What a year, right? But let’s back up a little… In July 2019 we began our 2019-2020 AMA Triangle chapter year. Exciting! Our team put together a holistic strategic plan + we started working the plan. Our team met monthly to check in on progress (and was always in touch…
AMA Triangle board members serve one-year terms, from July to the following June. This series is meant to introduce the folks who do the behind-the-scenes work of our chapter: those who dedicate a large amount of their free time to this group of crazy, passionate marketers. We sat down for a brief Q&A with our…
Meet Ben Ross, our current VP of Communications. He sits down with us for a brief Q&A and dishes on his day job, favorite marketing tips and tricks, and more!
